BUZZFEED IS PROUD TO INTRODUCE THE RUBBABLE GIF
See what’s happening up there? Thanks to a combination of technical know-how and ancient wizardry, now when you click-and-drag your mouse on certain GIFs on the site, you can control them directly.
Try it out! Rub Ryan Gosling. Rub America’s political leaders. Rub Spider-Man. Rub a vintage workout tape. Rub light.
The world is your oyster. Rub that oyster.